LawnStarter is the country’s main on-demand platform for garden care and landscaping products and services, and our imaginative and prescient is to be a one-stop store for all out of doors house products and services. During the last 10 years, we now have grown to 120 metro spaces, raised $30 million in investment, and bought our largest competitor, solidifying our management within the area.
We are searching for a data-driven, strategic, and customer-focused Virtual Enlargement Advertising and marketing Supervisor to supervise key acquisition and expansion channels.
This position is an important for using visitor acquisition, bettering lead high quality, optimizing cost-per-lead, and embellishing our popularity throughout more than one platforms and types
What you’ll be able to be answerable for
Channel Control: You can arrange lead acquisition efforts throughout more than a few virtual platforms, that specialize in optimizing channel efficiency to pressure expansion and reinforce emblem visibility. This comprises dealing with partnership, associate, and native record channels to make sure a complete solution to visitor engagement.
Buyer Good fortune Oversight: You can information our spouse good fortune staff to ship very good carrier to steer companions, hit key efficiency objectives, and beef up our most useful lead spouse relationships.
Popularity and Evaluation Control: You can arrange and track our rankings and overview platforms to beef up emblem popularity, actively responding to visitor comments and selling sure studies.
Professional Acquisition Control: Organize posting actions throughout more than a few channels to strengthen professional acquisition, making sure an optimum posting frequency to deal with a gentle go with the flow of recent professional signups.
Procedure Automation: You can make the most of equipment and applied sciences like Retool and Zapier to streamline operational workflows, expanding potency thru automation and decreasing handbook processes.
Referral Program Enlargement: You can expand and reinforce the referral program to extend visitor acquisition, leveraging strategic partnerships and leading edge incentives to pressure participation and effects.
Go-Purposeful Collaboration: You can paintings intently with product, gross sales, engineering, and customer support groups to align channel methods with broader industry goals, making sure that our efforts strengthen total corporate targets.
Exploring New Channels: You can repeatedly evaluation and check new acquisition channels, ideating and iterating methods to find alternatives that ship sure ROI and give a contribution to industry expansion.
Necessities
What we are searching for
Channel Control Experience: You are professional at optimizing lead conversion thru efficient control of lead companions, advertising automation platforms, and visitor communications. You excel at inspecting efficiency metrics, enforcing data-driven enhancements, and keeping up prime carrier high quality requirements throughout more than one channels.
​​Revel in with Multi-Channel Acquisition: This position is greater than managing a unmarried channel – it calls for overseeing more than one acquisition channels at scale, each and every with distinctive calls for and seasonality. You have effectively controlled paid, associate, and native listings channels to pressure expansion, with enjoy in balancing acquisition targets throughout plenty of virtual advertising platforms.
Information-Pushed Marketer: You’re each analytically minded and industry savvy, professional at decoding records to tell technique. Talent in records equipment like Excel and SQL is a should. You’ll translate insights into actionable methods, sharing effects with stakeholders to steer decision-making.
Procedure Automation and Potency Mindset: You are resourceful, at all times searching for techniques to extend potency thru automation and AI. You’ve got enjoy with equipment like Zapier to streamline workflows, enabling the staff to scale acquisition efforts whilst decreasing handbook paintings.
Arms-On and Crew-Orientated: As a key contributor, you’ll be able to be at once concerned within the day-to-day control of channel operations. You’re employed neatly inside of a staff, actively dealing with duties, and participating throughout departments to make sure clean execution and alignment with broader targets.
Advantages
- Nice Tradition: One of the most most sensible puts to paintings in Austin in 2018, 2019, and 2020, and in the USA in 2021, we’re all concerning the staff. That is why we’ve got spent a large period of time discovering humble, passionate, and sensible people that you are going to get to paintings with each day.
- Paintings from the relief of your home
- $55-$65k USD once a year, relying on enjoy
